Koratala Siva's written and directed romantic action film Mirchi completed 12 years. The film was produced by V. Vamsi Krishna Reddy and Pramod Uppalapati under the banner of UV Creations.
The film, starring Superstar Prabhas, Anushka Shetty, Richa Gangopadhyay, and Sathyaraj in the lead roles, was released in theatres on 8th February 2013. The film marked the directorial debut of Koratala Siva.
Brahmanandam, Sampath Raj, Nadhiya Moidu, Adithya Menon, Ravi Mariya, Subbaraju, Satyam Rajesh, and Ajay appeared in crucial roles in this film. Devi Sri Prasad composed the music for this film marking his maiden collaboration with director Koratala Siva.
Madhi handled the cinematography of this film marking his maiden collaboration with director Koratala Siva. Kotagiri Venkateswara Rao edited this film marking his maiden collaboration with director Koratala Siva.
The film marked director Koratala Siva's maiden collaboration with Prabhas, Anushka Shetty, and Richa Gangopadhyay. The film marked 2nd collaboration between Prabhas and Anushka Shetty after Billa in 2009.
The film marked the maiden collaboration between Prabhas and Richa Gangopadhyay. The film marked 4th collaboration between Prabhas and Devi Sri Prasad after Varsham in 2004, Pournami in 2006, and Mr. Perfect in 2011.
With a gross of over Rs 87 crore and a share of over Rs 47 crore, the film became the fourth highest-grossing Telugu film of 2013, trailing Attarintiki Daredi, Seethamma Vakitlo Sirimalle Chettu, and Baadshah.
The film received six nominations at the 2013 Nandi Awards and won in all six categories. At the 61st Filmfare Awards South, the film received 8 nominations and won 1 award.
At the 3rd South Indian International Movie Awards, the film received 8 nominations and won 1 award. The film was remade in Kannada as Maanikya (2014), in Bengali as Bindaas (2014), and in Odia as Biswanath (2022).
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